Day 3 | Short Notes | plagiarism | density | frequency

Short notes

 

vDensity

Keyword density refers to the number of times a keyword appears on a given web page or within a piece of content as a ratio or percentage of the overall word count. This is also sometimes referred to as a keyword frequency, or the frequency with which a specific keyword appears on a webpage. Keyword density can be used to determine whether a web page is relevant to a specific keyword or keyword phrase.

 

vFrequency

Keyword frequency refers to the numbers of times a specific keyword or keyphrase appears on a given web page. In other word keyword frequency is the total number of times the same keywords or keyphrases are repeated on a page. If your keyword frequency is too low for your primary or secondary keyword it will be hard for you to rank high on the SERPs, unless the competition is low.

 

 

vProminence

Keyword prominence is how close your keyword is to the beginning of a section, or element of your webpage. Basically, as the term implies, how prominent your keyword is. In simple, this means how close to the beginning of the web page , sentence , title , h tag , or meta description your keyword are placed.

If at all possible, place your most important keyword at the very beginning of the following

v Title

v Description

v H1 tag

v The body of the text

 

vProximity

Keyword proximity refers to how close two or more keywords are to each others. You will achieve higher rankings if you place your keywords close together. Keyword proximity describes the proximity or the distance of two or more keywords within a text, If there is no other expression between two terms, the word proximity is very high.

 

v Short tail keyword

A short tail keyword is a phrase that contains 3 words or less. Examples include ‘athletic apparel’. ‘dvd player’. Since short tail keyword generate  high search voloume, marketers may use these keyword to draw high traffic to their home page. Short tail keyword are much more general search queries consisting of one or two words.

 

vLong tail keyword

A long tail keyword and phrase contain more than 3 words,they are definitely a  lot more targated and not as braoad. You  may not bringin as much search traffic from long tail keywords but the traffic you do bring in is the kind you are looking for.

 

v Plagiarism

In simple “ to steal and pass off ideas or words of another as one’s own” Plagiarism is the process of taking other peoples words and or ideas and pretending that they are your own. Plagiarism presenting someone else work or ideas as your own, with or without theirconsent, by incorporating it into your work without ful acknowledgement.